I’ve led the development of large-scale content libraries used by global sales teams, designed content strategies tied to product roadmaps, and delivered assets that directly support enterprise sales cycles. I’m experienced in coordinating cross-functional teams and translating business needs into structured, high-impact content.

I’ve also built brand voice from scratch, scaled content operations for growing teams, and developed communities and lead-generation programs from the ground up. I know how to move between strategy and execution — and how to make content work across the full funnel.

Brand strategy & narrative foundations

This is where your voice is crowned. We find your essence, frame your message, and build the castle walls.

  • Narrative clarity for founders and GTM pivots
  • Brand positioning
  • Messaging architecture

Campaigns, content plans, and storytelling arcs

Stories that travel. From content strategy to launch messaging — this is where your story goes live.

  • Content hubs
  • Campaign messaging
  • Newsletter strategy
  • Creative direction

Hands-on writing & high-context comms

Writing with weight and accuracy. From thought leadership to sharp scripts — this is where signal meets form.

  • Thought leadership & ghostwriting
  • Brand stories and investor decks
  • Founder voice shaping
  • Sales decks and case studies